In an era where every organization seeks an edge in efficiency, artificial intelligence has emerged as a key catalyst for productivity. From automating routine tasks to providing intelligent insights, AI is transforming how work gets done across industries.
A recent global survey by Slack's Future Forum found that approximately 80% of workers using AI believe it's already improving their productivity.
There is a significant opportunity for AI to free up time, enabling employees to focus on more meaningful work. Salesforce's new AI capabilities are poised to enhance employee productivity across various roles, including sales, service, marketing, software development, and beyond. Examine real-world impacts and research findings, and discuss how businesses can best harness these tools.
Salesforce offers a powerful suite of AI tools, anchored by Einstein AI and Slack GPT, that supercharge employee productivity by streamlining workflows, automating repetitive tasks, and delivering intelligent insights directly within the tools teams already use.
Together, these tools empower teams to make faster decisions, reduce busywork, and unlock higher performance across the organization.
What do these AI innovations mean for the daily work of a sales rep, customer service agent, marketer, developer, or manager? In short, Salesforce's AI acts as a "digital copilot" for employees, handling tedious tasks, offering data-driven suggestions, and speeding up workflows.
Let's look at a few concrete use cases across different domains:
There are also qualitative improvements in employee experience. When AI handles the grunt work, employees report less stress and greater fulfillment in their roles. For example, the customer support team not only saw an increase in efficiency but also noted that new agents were yelled at less by frustrated customers, and employee turnover dropped as a result.
Even the best AI tools can fail to deliver value if employees don't use them or don't trust them. One major finding from Slack's Workforce Lab survey is that having clear guidelines and training dramatically boosts AI adoption. This highlights a key responsibility for leadership and HR: provide direction on AI.
One of the challenges of AI adoption is the growing concern surrounding data privacy and security. Many employees are eager to use generative AI but are unsure how to do so responsibly. There’s a gap between enthusiasm and know-how in terms of data governance. Businesses must educate their workforce on topics such as verifying AI outputs, avoiding the input of confidential information into public tools, and understanding the limitations of AI’s reliability. This could include human review checkpoints for AI-generated content, bias testing for AI models, and clear policies on what data can train the AI.
Lastly, companies should track the impact of AI initiatives. Just rolling out Einstein GPT or Slack GPT isn’t enough; managers need to ask, “Is this actually improving productivity or outcomes as intended?” This is where analytics solutions become invaluable.
By tracking metrics such as ai usage, usage per department, number of cases handled per agent, or even ai impact, organizations can gauge how AI is influencing work. If certain teams aren’t seeing improvements, it may indicate additional training is required, or perhaps the AI needs further tuning to the business context. Conversely, teams that show big gains can offer best practices to others. In essence, data-driven feedback loops will help fine-tune the integration of AI into daily operations.
To maximize the benefits of Salesforce’s AI (and any AI tools), organizations should also leverage analytics to track adoption and impact.
This is where a solution like Worklytics comes into play. Worklytics is a people analytics platform that helps companies gain visibility into how work gets done – including how new technologies like AI are being used across the workforce.
By integrating data from tools like Salesforce, Slack, Microsoft 365, and more, Worklytics provides real-time insights on collaboration patterns, productivity metrics, and tool adoption.
For example, Worklytics can show which teams are actively using Slack GPT or Einstein features and correlate that with improvements in output or reductions in meeting time. It offers dashboards to track AI adoption rates, identify departments that might need additional support or training, and even benchmark your organization’s AI usage against peers. Crucially, Worklytics does this while protecting employee privacy by aggregating and anonymizing data, so you get actionable metrics without intrusive monitoring.
By weaving AI into CRM workflows and collaboration platforms, Salesforce is enabling a future where employees can offload routine tasks to digital helpers and devote more energy to creative, strategic, and relationship-focused work.
In the context of Salesforce’s AI rollout, Worklytics can help HR and business leaders answer questions like: Are the new AI tools truly saving employees time? Which processes are speeding up, and where are the bottlenecks now? Are employees feeling more engaged as they spend less time on drudgery? By providing these insights, Worklytics allows organizations to verify the ROI of their AI investments and ensure that the workforce is indeed becoming more productive, not just busy.
Salesforce’s AI innovations, combined with data-driven oversight from platforms like Worklytics, offer a powerful recipe for workforce transformation.
The future of work is one where human talent and artificial intelligence work hand-in-hand – and with the right tools and mindset, that future is already within reach.
